Workshop Session V (Click for session descriptions)

SPARK, STRENGTHEN, SUSTAIN: CORPORATE & DONOR PARTNERSHIPS

This session explores how nonprofits can engage varying donor levels and corporations in mission-driven philanthropy through meaningful donor experiences and corporate gifts. Participants will learn to connect their mission to corporate CSR priorities, center the experiences of those they serve, and clearly articulate ROI. By leveraging donor circles, councils, events, volunteerism, and authentic storytelling, attendees will discover strategies to foster deeper, purpose-driven partnerships that go beyond transactions to co-create real change. Walk away with practical tools to strengthen relationships and position your organization as a compelling business and social value proposition for both corporate and individual partners.

AUTHENTIC LEADERSHIP

In this transformative intensive, participants will dive deep into the principles of authentic leadership as inspired by Brené Brown’s groundbreaking research on vulnerability, courage, and human connection. This workshop is designed to challenge traditional leadership paradigms and empower participants to lead with genuine emotion, empathy, and personal integrity.

ENHANCING YOUR EVENT THROUGH INTENTIONAL ENGAGEMENT

During this session you will building confidence in your committees, relationships and event execution. You will learn how to recruit and drive your committees to a common goal. You will understand how to take your event to the next level with intentional asset opportunities that deepen your partnership with your sponsors. You will leave inspired to cultivate beyond your sponsorship benefits to expand your fundraising impact in the room.

FROM OZ TO OUTCOMES: BEHIND THE CURTAIN OF WHY DONORS GIVE

Mapping psychological barriers—fear of failure, reputational risk and public scrutiny, trust issues, and family and generational concerns—to actionable engagement strategies. What truly motivates donors to give—and what holds them back? Have you ever asked donors this question directly? With a combined 45 years of fundraising experience, Carrie and Martha will guide you through overcoming both external and internal barriers to meaningful conversations.

FROM PLAN TO IMPACT: HOW COMMUNICATIONS CAN DRIVE FUNDRAISING

Over the past four years, we have implemented a comprehensive communications schedule designed to engage all stakeholders and align strategies across channels. This workshop will explore how monthly reviews keep teams proactive on upcoming tasks and deadlines, while annual evaluations ensure adaptability by adding or removing initiatives, such as incorporating Giving Day and digital communications committees. We’ll highlight opportunities for personalization and segmentation across direct mail, digital platforms, social media, email, and personal outreach. Participants will learn how leveraging stories through multiple channels can maximize efficiency and amplify impact, showcasing the full continuum of care.